Media and Culture

Media and Culture
Contemporary people live in the big amount of information. Today success of people straight depends on their ability to orient in an informative stream. Sociologists call this skill the media literacy. Today the world around us is more interconnected than ever before in human history. The media literacy is directed on the development in the man of critical autonomy in relation to media. Main direction in the media literacy is presented due the wide spectrum of informing in civil, social, consumer areas, concerning aesthetic perception, cultural identification and creation of something new.

We know that the media literate person develops sensitivity to media content trends as a means of leaning about his or her culture, but analysis of information and its presentation allow people to be critical in its perception. For example, we turn on news program and there we see information about our personal cultural identity – situation is ordinary, but only person could decide what to do with presented information and to believe it or not. I agree that the media creates cultural identity stereotypes and they could affect society opinion, but media literacy teach people to develop selective thinking and that is why it is necessary to understand when media content clarify the way people understand own culture and when it can exposure to some types of media content that make population less aware of own personal cultural identity.

For the end of the paper, I want to say that facts presented in the media content are not always truthful and it is necessary to remember about it every time during reading, listening or watching news.

Works cited:
Lithgow, Michael, The Cultures of Citizenship: Exploring the Ties between Media Literacy, Blogging and Democracy. Our Schools, Our Selves, Vol. 17, 2007.
Silverblatt, Art. Media Literacy: A Survival Skill. St. Louis Journalism Review, Vol. 37, June 2007.

Media and Culture 9.9 of 10 on the basis of 1950 Review.